Give AI your brand’staste.

Your brand, read from the work you already have, in front of every model that makes your next page.

Runs inside
  • Claude
  • ChatGPT
  • Cursor
  • Lovable
  • v0
  • Gemini

Trusted by design teams at

RemySCL LabsVolt TechnologiesMemoryOS

Your creative director, in every model.

Ship assets, campaigns and pages the way your creative director would.

Measured
Colour, type, spacing and motion, read from the work you already have.
Understood
The judgement behind it: what to leave out, what feels right, and why award-winning brands win.
See it in action
James McNeill Whistler, Nocturne in Black and Gold: The Falling Rocket, 1875: gold sparks falling through night smoke over water
James McNeill Whistler, Nocturne in Black and Gold, 1875

Inside Velvet

The product

Standard

Build a standard from a URL

In your agent

Your agent builds on brand

Check

See what drifted

Assets

Assets in your look

Connect

Connects with your tools

Film

A video standard, then the film

Build a standard from a URL

Colour, type, components and imagery, measured from the live site.

Your agent builds on brand

Claude or Cursor reads the standard, builds the page and checks it to 100.

See what drifted

Every off-brand colour and font flagged, then fixed on brand.

Assets in your look

Pictures and slides made from your moodboard and standard.

Connects with your tools

Figma, Canva, Webflow, Claude Code and Cursor all work from the same standard.

A video standard, then the film

Pace, words and sign-off learned from the films you love, and every film made to it.

Not affiliated with or endorsed by Optimizely

Not affiliated with or endorsed by Optimizely

Not affiliated with or endorsed by Contra Labs

What you make with it

Pages, components, campaigns
and many more

Monet, Impression, Sunrise

Landing pages

David, Napoleon Crossing the Alps

Campaign pages

Mondrian, Composition with Red, Yellow, Blue and Black

Components

Vermeer, Woman in Blue Reading a Letter

Email

Toulouse-Lautrec, Moulin Rouge: La Goulue

Ad sets

Vermeer, The Astronomer

Reports

Renoir, Luncheon of the Boating Party

Social

Tissot, The Ball on Shipboard

Decks

Your creative director’s eye,
for humans and agents

velvet measures your brand, learns the judgement behind it, and hands both to every tool you make with

Start free